I work in advertising, but try not to make it my life. I love writing, art and design - and focus my time on these when I'm not working or hanging out with my family.
While everyone will get hyped over the various spots that are made for the big game, I'm more impressed by what Wieden did before getting the assignment for EA's Dante's Inferno.
Check out the video to get a glimpse of what's playing on Sunday and to see a bit of what the creatives made to help push the WOM for EA Games.